JOY

Drag your mouse over the image

Summary

This project is a school project carried out as part of my studies. The goal was to achieve the graphic charter of a store. I did this project alone and my idea was to create a logo which would also help customers to identify the content of the products. This project represents for me the first realization of skills I had acquired empirically.

SKILLS

I used Illustrator and Photoshop for the realization of this project. I learned a lot about the importance of a detailed but not overloaded graphic charter. I was able to discover the theoretical knowledge around colours, typographies, impression, the creation of a logo and a brand identity as well as the creation of mock-ups.